"You should be always reading the same authors— if you wish to derive something that shall settle in your mind."
— Seneca, Letters to Lucilius

WHAT ARE RICHuals™?

Developed by company founder Rich Aquilina, RICHuals™ are maxims for lovers of wisdom. They offer practical, time-tested guidance, actionable tips, and golden nuggets culled from decades of executive leadership and personal experience.

RICHuals demystify complex individual, group, and interpersonal dynamics. While they may seem like simple common sense, common sense isn't always common practice. They serve as memorable anchors to bridge the gap between knowing what to do and actually doing it.

WHY RICHuals™ WORK

  • Relatable & High-Value Themes: RICHuals take complex topics—philosophy, behavioral psychology, and leadership—and distill them into digestible, real-world lessons.

  • Clear Structural Integrity: Each lesson follows a consistent rhythm—combining modern insights with historical and philosophical anchors—so you get maximum value without the noise.

  • An Authentic Voice: The tone strikes a balance between seasoned wisdom, self-awareness, and approachable humor—offering the perspective of a trusted mentor rather than a dry textbook or a talking head.

RICHuals™ is not just a collection of lessons to complete—it is a continuous practice to return to. My wish is that these insights become a trusted companion on your path to clarity, peace, and leadership excellence.

SOME SORT OF LEAD IN

TEAM DEVELOPMENT RICHuals™

  • Get your Agile, Lean and product teams producing more timely results

  • Align your people after a recent acquisition or reorganization

  • Achieve engagement, ownership and buy-in for a big change

  • Gain discretionary effort when you are pressured to produce results fast

  • Grow your top talent and expand your bench strength

  • Manage a team with too many cooks in the kitchen

COACHING, FEEDBACK & CONSULTING RICHuals™

  • Become the service provider of choice for your internal BUs and external customers

  • Influence where you don’t have or can’t use position power

  • Say, “No” or “Not, unless …” to customers or anyone else, without polarizing them

  • Push back on senior leadership, demonstrating initiative and not jeopardizing your career

  • Give performance feedback constructively, without drawing blood

  • Coach SMEs who are always right, but not always effective

CAREER RICHuals™

  • Help demystify what's next, when you are thinking about moving on

  • Pivot to a new career, but not begin at square one

  • Make an informed, confident and lasting choice

RICHuals™ FOR ASPIRING LEADERS

The Aquilina Consulting Group can help you sort through these complex questions to clarify and build confidence as you transition to leadership.

  • Considering a transition from an individual contributor role, but not sure whether to stay technical or move to the people side?

  • Concerned you may make the wrong choice?

  • Wondering how to lead, become more assertive and drive conversations?

  • Searching for clear and faster path forward?

  • Bumping up against a glass ceiling?

  • Getting enough from your leadership in terms of your career growth?